October 2010 - openSUSE Marketing - openSUSE Mailing Lists

[opensuse-marketing] Guerrilla! It has started!
by Nelson Marques 31 Oct '10

31 Oct '10

Dear people, Despite I'm a lunatic, I do have cool ideas once in a while. I've spoken with a small number of Portuguese speaking enthusiasts from our community and behind 'closed doors' we organized and pushed in a small guerrilla campaign which isn't in any way associated to openSUSE official sub-projects to diffuse the message: openSUSE is a cool and fun alternative to proprietary software. Why the secrecy around this... because given the latest issues regarding RTFM and polemical blog posts, I believe that this initiative should be under wraps, specially given the sensitivity of some people. The very same initiative is being conducted only in Portuguese speaking countries (Brazil and Portugal) as a test pilot for this more 'obscure' technics. Though we have established a small mechanism and some 'key' members of our community are willing to help giving 1st line support to new users (since we are only testing this on Portuguese speaking populations, we need Portuguese speakers only), we can get some feedback from this. This test pilot will be conducted until the release of 11.4, by that time we will either continue with the current strategy if proven to work, or we will even become more agressive with it. For it we need metrics to measure our efforts. As our communication (also developed under wraps and sensasionalist, and in no way related to openSUSE project or openSUSE marketing) is directing users to #opensuse-pt we will have a sort of quantitative information available. This might not be enough, so I could use metrics from the official infra-struture like number of hits from Brazilian and Portuguese IP's to measure if we're actually having some impact and how it's working out. Where can we find these metrics? Don't bother asking what we're doing, because for now, it won't be said. Upon the release of 11.4 we will open the game to everyone :) Peace. nelson PS: as a side note, I would like to thank to the people involved (which don't have a face or a name) and have shown outstanding support and commited themselfs to help a possible wave of newcomers into #opensuse-pt. -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] Issue #147 is ready for translation
by Sascha 'saigkill' Manns 30 Oct '10

30 Oct '10

Hi @all! Issue #147 of the openSUSE Weekly News is ready for translation [0]. You can see/update the status of your language at the "whats ready page" [1]. We collected some FAQ here [2]. After translating, please move your Language in [3] up. [0]: http://en.opensuse.org/Weekly_news [1] :http://en.opensuse.org/openSUSE:Weekly_news_translations [2]: http://en.opensuse.org/Portal:Weekly_news/FAQ [3]: http://en.opensuse.org/Weekly_news#Translations Have Phun! -- Sincerely yours Sascha Manns open-slx.com openSUSE Community & Support Agent openSUSE Marketing Team Blog: http://saigkill.wordpress.com -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] OpenRheinRuhr
by S.Kemter 29 Oct '10

29 Oct '10

Hello, Next month on 13th and 14th November is in Oberhausen an Linux event called OpenRheinRuhr. http://openrheinruhr.de/ Its the second edition of this event, last year it was in Bottrop and this year it will be in Oberhausen at Rheinisches Industriemuseum. Marcel Richter, Thomas Groß and me go there but Thomas have a talk and me have an workshop and a talk there so help is always welcome. When u have time and fun to help at the openSUSE booth, send me an message br gnokii -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] Welcome Jose Roberto as ambassador from El Salvador
by Andreas Jaeger 29 Oct '10

29 Oct '10

Please welcome Jose Roberto as new ambassador, he's the first ambassador to El Salvador! Andreas ---------- Forwarded Message ---------- > I have a couple of questions for you: > * What have you done already for openSUSE? Well, to begin with, I don’t write nor speak English well; consequently, I use a lot English translators to get things done. I have been the organizer and speaker for events promoted by the openSUSE Community in El Salvador. During the events, I have talked to 50 to 100 people presenting openSUSE as one of the best distribution of Linux. The events close by giving away DVDs and Live-CDs to all participants. http://picasaweb.google.com/oarevalobernal http://picasaweb.google.com/garcia3943/ITProUNIVO2010?authkey=Gv1sRgCKOkz8D… I also work hard helping the members of the openSUSE Community in my country through the internal email list that we have (http://groups.google.com/group/opensusesv?hl=es?hl=es&pli=1) I have been participating more in the opensuse-es list, as well as helping with translation of the distribution. > * What are your plans for promoting openSUSE? My main plan is to continue promoting the distribution of openSUSE in events such as talks, conferences, community meetings and email listings. > * Are you ready to start promoting openSUSE? Yes, I am. > * What do you think is the best kept secret of openSUSE? I don’t quite understand the question, but I could say that I like openSUSE because it is not closed, that is, it allows you freedom to work as an advanced user or as a user with little knowledge of the operating system. > * Why do you love to do this? I like to help others in Free Software and why not do it using an excellent operating system such as this one. > * How did you start with with Linux/openSUSE? What is your level of > experience? I started with Linux/openSUSE by putting together the openSUSE Community in El Salvador with a small group of Salvadorans around the year 2006. I have an experience of around 4 years with openSUSE, but in general terms with other operating systems, I have more than 10 years. > > The ambassador program is currently pretty informal and we expect the > ambassadors to organize themselves. So, please coordinate with other > ambassadors on the opensuse-marketing mailing list: > * share with them what you like to do > * share what you did, e.g. what kind of event did you organize, how > many people joined > * share what you learned, explain what was great at your event, what > you want to improve > * create material that is usefull for you and other ambassadors as > well > > Also, as an ambassador, you're the expert on your country/region, so > please share on the opensuse-marketing mailing list a bit about the > openSUSE and the FOSS community in your country/region, e.g. what are > their needs. > > I'd like to send your answers to the opensuse-marketing list and thus > introduce > you as new ambassador. Please keep this in mind when answering and if you > don't agree, please tell me! > > For adding you to the ambassador list at > http://wiki.opensuse.org/openSUSE:Ambassadors_list, please tell me: > your country, region/city and your user page in the wiki. Country: El Salvador Region/city: San Salvador Page en la wiki: http://en.opensuse.org/User:Cheperobert (Falta update) -- Andreas Jaeger, Program Manager openSUSE, aj(a){novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126 -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] feedback on news
by Jos Poortvliet 29 Oct '10

29 Oct '10

Hi all, A while ago there was a blog by Nelson on LibreOffice. I had a quick look and thought 'Ok so you don't get the dynamics of Free Software huh'* but didn't think about it otherwise. Then the blog was selected as one of the articles in the Weekly News, put together by the hard work of Sascha and his team. Which tickled of some rough feathers at the LibreOffice camp - as you can imagine after reading the blog. There was a link to an article putting down the LibreOffice efforts (part of openSUSE!) - in an 'official' openSUSE news article! So, I don't really want to discuss the blogpost itself - it's the personal vision of Nelson and I get the point he was trying to get across). Even if his critisism was completely founded and sensible, the question I have is: should it have been in the Weekly news? That is actually something Nelson can surely comment upon: does it make sense, from a marketing perspective, to put your 'dirty laundry' (internal discussions and critisism) out to the world if you don't have too? Frankly, I have had this discussion in KDE as well - some argued that even on Planet KDE, critisism did not belong. Planet, as they saw it, was a communicationchannel OUTWARDS. If you had critique, say it on a mailinglist or in private, use planet for positive comments. I disagreed with that - imho planet is for community discussion and personal views, hence should be open for critisism. But for something like the weekly news, I think it might make sense for the team doing it to think about what their purpose is - yes, informing the community. But those part of it or very close most likely do follow the planet. The weekly news is most likely read by users further away from the project and journalists and such - who don't have to be bothered by infighting or bad news ;-) Yes, I am saying the Weekly News is a great marketing asset - and hence should be treated as such. Comments? As usual, feel free to disagree and fall all over me now - but please end it with a hug :D Jos * so the blog was about the marketing side of the fork. Sure. Still, it was a bit clueless - indeed, from a marketing point it's not smart to create two projects - from the Free Software dynamics pov it's the best thing that has happened to OpenOffice in years and it should've happened years ago... Marketing is clearly secondairy here. And yes, I imagine it would be fun to see the marketing battle. From a FOSS perspective - I just hope it won't take LibreOffice long to win. Link to the blog in question: http://nmarques.digitalwhores.net/2010/10/18/openoffice-org-and-libre-offic…

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[opensuse-marketing] blog
by Nelson Marques 28 Oct '10

28 Oct '10

I've mailed Pascal to remove my feeds from the planet. I'll take the blame for what happened. Won't happen again ;) nelson -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] Alternative Medicine mailing lists
by nebulous 28 Oct '10

28 Oct '10

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[opensuse-marketing] Events report
by Manu Gupta 28 Oct '10

28 Oct '10

Hi http://en.opensuse.org/Template:Event has now been considered as a formal reporting structure for the past few events. I would like everyone to review it and make additions / subtractions to it. So that we can remove it from our list http://en.opensuse.org/openSUSE:Marketing_jobs#Creation_of_a_short_document… I am forwarding this mail to Carlos, AJ and Chuck as they were all working on it. Regards Manu Gupta -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] writing opportunities
by Jos Poortvliet 28 Oct '10

28 Oct '10

Hi all, I need some creativity from you all. I've been asked by the UK linuxuser magazine people if I know anyone who could write technical tutorials (eg installing a L.i.f.e thin-client setup) of about 2000 words for them. There might be some payment but that's not a given - they have to eat too. So, we must have people in our community who, maybe with some writing help from us, could do this. How do we contact them? Does anyone have any ideas? I could obviously blog, or ask on -project, but I would like to hear your thoughs too. And if any of you would be willing to work with a techie on such an article, doing some editing and working on wording etc, step up now :D Cheers, Jos

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[opensuse-marketing] Fwd: [opensuse-artwork] Some notes from the artwork BoF at the openSUSE conference
by Andreas Jaeger 27 Oct '10

27 Oct '10

Since artwork is closely related to marketing - and I forgot to CC marketing, here's a forward... AJ ---------- Forwarded Message ---------- Subject: [opensuse-artwork] Some notes from the artwork BoF at the openSUSE conference Date: Wednesday 27 October 2010, 16:09:50 From: Andreas Jaeger <aj(a)novell.com> To: opensuse-artwork(a)opensuse.org Here are some notes from the artwork BoF that we had last week. * How should artwork look? * To market openSUSE, we should have a "corporate identity". This is a recognizable face at different places. * Corporate identity includes YaST, boot screen, splash screens, wall paper, web presence, banners, posters, flyers... Especially the distribution should have a consistent artwork. * Right now, we have three distinct color palettes: The Novell palette, Jimmac's old palette at http://en.opensuse.org/openSUSE:Artwork_miscellaneous http://en.opensuse.org/openSUSE:Artwork_guidelines and the Bento color scheme. * Palettes break with using gradients * Nuno: It's important to have a person that understands guidelines and explain them (an editor). This person should sign up on artwork. * Nuno: corporate identity creation takes time. Example: oxygen took more than 2 years to reach a common understanding between the three oxygen designers (everything of it has now been replaced). * First thing: Marketing team to define target users and needs, then many talks between art and marketing team. Note that context is important, one color on white is different from the same color on black. * Suggested next steps: 1. Clear strategy to define messaging. 2. Designer will propose something, 3. Marketing folks will review and iterate process until something appears. * Apple has great guidelines. First to break the guidelines is Apple itself. Guidelines are mainly for external folks. * Art team asks: Size, Message, DPI, Text; Colour requirements (black & white, full colour) * Get all done artwork in subversion/git - and give all artists access to playground. -- Andreas Jaeger, Program Manager openSUSE, aj(a){novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126 -- To unsubscribe, e-mail: opensuse-artwork+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-artwork+help(a)opensuse.org ----------------------------------------- -- Andreas Jaeger, Program Manager openSUSE, aj(a){novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126 -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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