[opensuse-marketing] Social Media and openSUSE 11.3 Launch
I'd like to open a brainstorming session on how to use social media to promote the openSUSE 11.3 launch. Please send your ideas - and if you like to volunteer helping, please speak up as well. Andreas -- Andreas Jaeger, Program Manager openSUSE, aj@{novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126
On Thu, 2010-07-01 at 16:12 +0200, Andreas Jaeger wrote:
I'd like to open a brainstorming session on how to use social media to promote the openSUSE 11.3 launch. Please send your ideas - and if you like to volunteer helping, please speak up as well.
Andreas
I think we had some very good results on the beginning days of 11.2 release and part of this was coordinating with a mini-hackfest (or brainstorming as you call it now) on social media before the release date. We saw some good numbers and we made it onto the front page of Digg. One thing I don't think we did well enough is to record the metrics we were able to gather from the 11.2 release. This is something we need to do better this time (e.g., number of hits on a short url, visibility, downloads that occur through referrals, etc.) so we can measure our success as we go forth into 12.0 and beyond. The number one important thing is that we coordinate everyone to join together and use the power of social networking (which is different from social media) to spread the word fast and furious across the internet. Bryen M Yunashko -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe@opensuse.org For additional commands, e-mail: opensuse-marketing+help@opensuse.org
On Thursday 01 July 2010 16:45:33 Bryen M. Yunashko wrote:
On Thu, 2010-07-01 at 16:12 +0200, Andreas Jaeger wrote:
I'd like to open a brainstorming session on how to use social media to promote the openSUSE 11.3 launch. Please send your ideas - and if you like to volunteer helping, please speak up as well.
Andreas
I think we had some very good results on the beginning days of 11.2 release and part of this was coordinating with a mini-hackfest (or brainstorming as you call it now) on social media before the release date. We saw some good numbers and we made it onto the front page of Digg.
So, I've added digg now to the wiki page http://en.opensuse.org/Marketing/Team/11.3_Launch_with_Social_Media
One thing I don't think we did well enough is to record the metrics we were able to gather from the 11.2 release. This is something we need to do better this time (e.g., number of hits on a short url, visibility, downloads that occur through referrals, etc.) so we can measure our success as we go forth into 12.0 and beyond.
Please add something on the page.
The number one important thing is that we coordinate everyone to join together and use the power of social networking (which is different from social media) to spread the word fast and furious across the internet.
Please add stuff on the wiki page - and be as detailed as possible. Thanks, Andreas -- Andreas Jaeger, Program Manager openSUSE, aj@{novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126
On Thu, Jul 1, 2010 at 5:12 PM, Andreas Jaeger <aj@novell.com> wrote:
I'd like to open a brainstorming session on how to use social media to promote the openSUSE 11.3 launch. Please send your ideas - and if you like to volunteer helping, please speak up as well.
Andreas -- Andreas Jaeger, Program Manager openSUSE, aj@{novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126
Unfortunately, my previous email was sent only to Andreas (why on earth don't the lists have a reply-to field or something?). I was thinking about the obvious: - facebook event - facebook posts - tweets (on twitter and identi.ca) - posts on linkedin groups In what regards the metrics, I would go for the number of participants in the event, the number of posts/retweets and the ones that Bryan proposed. I can't think of any quality metrics right now, but we should consider some. Strainu -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe@opensuse.org For additional commands, e-mail: opensuse-marketing+help@opensuse.org
participants (3)
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Andreas Jaeger
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Bryen M. Yunashko
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Strainu