Hi Beau, this all sounds interesting to me as well. Maybe you could go ahead and put up your ideas at some collaboration doc? This way we could get this whole thing pushed forward. Best regards, vinz. Am 26. Juli 2018 05:12:08 MESZ schrieb Beau Mathieson <beau@mathieson.id.au>:
Greetings Doug,
Indeed, perhaps we could consider an alternative approach or work around to providing quality content without to much attention to stock graphics.
Great, I would love being added as an editor to the social media pages. Also agreed, that we should start a collaboratory document in which we could brainstorm ideas that translate into a more unified social media approach.
I look forward to hearing back from you.
Beau Mathieson
Hi Beau, I have a few points below.
On 2018-07-17 06:30, Beau Mathieson wrote:
Hi Doug,
Thanks for the welcoming response, to begin with I would like to apologise for taking my time to get back to you.
I could completely understand for the reasoning to ditch meetings and I like the fact that the team is eager to increase adoption. I also absolutely agree we should have a better arsenical of stock graphics for our communications, and if we take a look at research conducted by Twitter, posts containing videos or images had three times more engagement then those that did not. Perhaps this is an area in which would could collaborate with the Artwork team?
The branding guidelines were established a few years back - https://opensuse.github.io/branding-guidelines/ People have contributed in various ways and have done a good job using the guidelines. It would be great to have some stock images made like you suggest. The artwork team is aware of this, but it really comes down to time and there ability to make a unified theme of stock images.
What I would like to see is a unified approach to publishing content
to
our major social media pages (Twitter and Facebook). For example, the last post on the Facebook page was the 6th of July and if I be blunt here the quality of the content on these pages is in my opinion sub-standard. This is shown though the low engagement levels on those pages, which the average engagement per post around about 10 retweets/likes, which is pretty poor considering we have 61,000 followers on Twitter and 11,000 followers on Facebook. What I believe we should do, is, create a strategy for
On 25/7/18 12:34 am, ddemaio wrote: perhaps
as an example, monthly marketing campaigns in which we base our content on targeted demographics and their related use cases, while still incorporating announcements/blogs in to the mix. I believe this approach would help drive adoption. I would love to know whether or not we have any social media analytics? I understand Twitter allows profiles to view audience insights into both organic audiences and followers.I would love to view the data from that.
Yes, this is a good idea and sometimes we are able to do this. I am able to add you as an editor to some of the social media pages if you would like to help with posts. We have different people with access and they post on occasion, especially when I am on leave like I had been the past two weeks. We could come up with some monthly themes and do some brainstorming if you are interested. We can create a page on https://etherpad.opensuse.org and put together some ideas. How does that sound?
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