[opensuse-marketing] What and how to announce?
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During the last marketing meeting, we noticed that we have different means for marketing. I'm especially interested in one topic: Announcements. My text below is not complete, I'm sure I miss some parts but hope it helps for discussion and reaching a plan. Looking at announcements, we have at least these types of announcements: * team meetings, e.g. the openSUSE marketing meeting * trade shows, e.g. FOSDEM with a large openSUSE presence * product releases, e.g. openSUSE 11.2 or openSUSE Build Service 1.7 We use different media for announcing including: * A post on news.opensuse.org * An entry in the event calendar of news.opensuse.org * @opensuse twitter/identi.ca (automatically done for all posts on news.o.o) * An email to opensuse-announce * the openSUSE Weekly News * The front page www.opensuse.org * facebook, forums.o.o (note that I have no idea how stuff gets published there) I see at least the following tasks: * Define how the openSUSE project announces different types, this includes media and also schedule * How can the marketing team help teams with announcements? This might include distribution, e.g. putting it on news.o.o, and also editing or scheduling. * Figure out how to measure that our announcements are read and acted upon What did I miss? How do we want to achieve these? Andreas -- Andreas Jaeger, Program Manager openSUSE, aj@{novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126
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Hi Andreas, I know this is my bad obsession, but is it possible to give a day before the release of announcements to translate it and send them to the local news portals on the same time "around-the-world"? kalman On Wed, Mar 3, 2010 at 1:09 PM, Andreas Jaeger <aj@novell.com> wrote:
During the last marketing meeting, we noticed that we have different means for marketing. I'm especially interested in one topic: Announcements. My text below is not complete, I'm sure I miss some parts but hope it helps for discussion and reaching a plan.
Looking at announcements, we have at least these types of announcements: * team meetings, e.g. the openSUSE marketing meeting * trade shows, e.g. FOSDEM with a large openSUSE presence * product releases, e.g. openSUSE 11.2 or openSUSE Build Service 1.7
We use different media for announcing including: * A post on news.opensuse.org * An entry in the event calendar of news.opensuse.org * @opensuse twitter/identi.ca (automatically done for all posts on news.o.o) * An email to opensuse-announce * the openSUSE Weekly News * The front page www.opensuse.org * facebook, forums.o.o (note that I have no idea how stuff gets published there)
I see at least the following tasks: * Define how the openSUSE project announces different types, this includes media and also schedule * How can the marketing team help teams with announcements? This might include distribution, e.g. putting it on news.o.o, and also editing or scheduling. * Figure out how to measure that our announcements are read and acted upon
What did I miss? How do we want to achieve these?
Andreas -- Andreas Jaeger, Program Manager openSUSE, aj@{novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126
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On Wednesday 03 March 2010 13:20:40 Kálmán Kéménczy wrote:
I know this is my bad obsession, but is it possible to give a day before the release of announcements to translate it and send them to the local news portals on the same time "around-the-world"?
That's indeed something I missed to add, thanks! Yeah, let's discuss whether we want to translate, which announcements we want to translate and how we do it, Andreas -- Andreas Jaeger, Program Manager openSUSE, aj@{novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126
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AJ, 2010/3/3 Andreas Jaeger <aj@novell.com>:
During the last marketing meeting, we noticed that we have different means for marketing. I'm especially interested in one topic: Announcements. My text below is not complete, I'm sure I miss some parts but hope it helps for discussion and reaching a plan.
Looking at announcements, we have at least these types of announcements: * team meetings, e.g. the openSUSE marketing meeting * trade shows, e.g. FOSDEM with a large openSUSE presence * product releases, e.g. openSUSE 11.2 or openSUSE Build Service 1.7
We use different media for announcing including: * A post on news.opensuse.org * An entry in the event calendar of news.opensuse.org * @opensuse twitter/identi.ca (automatically done for all posts on news.o.o) * An email to opensuse-announce * the openSUSE Weekly News * The front page www.opensuse.org * facebook, forums.o.o (note that I have no idea how stuff gets published there)
JFYI, all posts from News.o.o are automatically posted (RSS) to forums.o.o http://forums.opensuse.org/tech-news/ Best, R
I see at least the following tasks: * Define how the openSUSE project announces different types, this includes media and also schedule * How can the marketing team help teams with announcements? This might include distribution, e.g. putting it on news.o.o, and also editing or scheduling. * Figure out how to measure that our announcements are read and acted upon
What did I miss? How do we want to achieve these?
Andreas -- Andreas Jaeger, Program Manager openSUSE, aj@{novell.com,opensuse.org} Twitter: jaegerandi | Identica: jaegerandi SUSE LINUX Products GmbH, GF: Markus Rex, HRB 16746 (AG Nürnberg) Maxfeldstr. 5, 90409 Nürnberg, Germany GPG fingerprint = 93A3 365E CE47 B889 DF7F FED1 389A 563C C272 A126
-- Rupert Horstkötter, open-slx gmbh openSUSE Board Member openSUSE Community Assistant http://en.opensuse.org/User:Rhorstkoetter Email: rhorstkoetter@opensuse.org Jabber: ruperthorstkoetter@googlemail.com -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe@opensuse.org For additional commands, e-mail: opensuse-marketing+help@opensuse.org
participants (3)
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Andreas Jaeger
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Kálmán Kéménczy
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Rupert Horstkötter