On Mon, Dec 22, 2008 at 1:51 PM, M. Edward (Ed) Borasky <znmeb@cesmail.net> wrote:
Ah, but isn't the whole point of a LiveCD freely downloadable and re-distributable the essence of viral marketing? Maybe Knoppix wasn't originally designed for that purpose, but that's what happened. For a while, Knoppix was *the* hot Linux distro. Now all the distros have a LiveCD or two, and with a fair number of them it's the *preferred* distribution and installation method. Even Gentoo has a LiveCD now, or at least they did until their release engineering team fractured.
Yes, but we can certainly do more.
So let me throw out some questions along these lines:
1. What is the goal of openSUSE (11.x) marketing? To gain market share in community distros, presumably at the expense of Ubuntu and Fedora? To win "commercial" Linux users away from Red Hat Enterprise Linux? To take desktop market share away from Windows and MacOS?
To spread Linux (specifically openSUSE) as far as possible - so, mostly the last one, to take away market share from Windows and MacOS, though I would look at it less negatively (take away) and look at it more positively (see that Windows & Mac OS X users have the benefits that come along with Linux).
2. How could we improve the "LiveCD experience?" Can an openSUSE 11.x LiveCD be somehow tangibly *better* than Fedora or Ubuntu?
I wouldn't restrict the discussion to the LiveCD, and I certainly wouldn't target Fedora or Ubuntu - how is openSUSE better than Windows or Mac OS X?
3. Do we really want to think about paper media, or do we want to go "social?" I hang out on Twitter these days (@znmeb) and I don't see a lot of people openly talking about Fedora, but there are a number of Ubuntu advocates, and at least two other openSUSE people besides me in the list of people that I follow. Twitter, LinkedIn, maybe Facebook ... that strikes me as a lot more viral than handing out cardboard reference cards at "trade shows".
It's not a zero sum choice - we can have more people tweeting (etc.) about openSUSE + giveaways that are more useful than, say, stickers. So, how do we get more people tweeting about openSUSE. I know there's you, Kevin, and a couple of other folks (Andrew Wafaa, others) who discuss openSUSE. How to expand that? Best, Zonker -- Joe 'Zonker' Brockmeier openSUSE Community Manager jzb@zonker.net http://zonker.opensuse.org/ http://blogs.zdnet.com/community/ -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe@opensuse.org For additional commands, e-mail: opensuse-marketing+help@opensuse.org