Mailinglist Archive: opensuse-marketing (126 mails)

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Re: [opensuse-marketing] Re: openSUSE Brochure
James:

My understanding is that A4 is the "required" alternative and requested size.
The closest equivalent to US Legal (8.5" x 14") is B4 (10.12" x 14.33"). Even
if we could use US Legal in Europe, copy would still need be deleted because
the width is a half inch shorter and the length is almost 2 inches shorter than
what the existing layout calls for. The reason for the current size is to fit
all the content.

- Karl



James Mason <bear454@xxxxxxxxxxxx> 6/9/2011 08:42 AM >>>
Seeing the PDF preview, it would make much more sense to have
avialable in a US Legal format (8.5" x 14") than US Letter (8.5"x11").
No need to remove anything!

- James Mason 'bear454'



On Thu, Jun 9, 2011 at 6:46 AM, Jos Poortvliet <jospoortvliet@xxxxxxxxx> wrote:
On Thursday 09 June 2011 01:14:03 Karl Cheney wrote:
All:

When flat, the current brochure layout (see attached) is 15.88" x 9" (or
40.3cm x 22.9cm) and includes 4 panels. To convert this to an A4 size the
dimensions drop to 11.69" x 8.27" (or 29.7cm x 21cm). A huge difference &
would require a re-design to accommodate only 3 panels. An entire section
would need to be removed.

When I say "entire section" I'm specifically referring to one of the intro
panels ("Something for Everyone" or "Welcome to openSUSE"). If one of
these could be removed, then the inside ("What's Cool About openSUSE")
could remain fairly intact--although, some editing would have to happen.

Regarding the black & white version, we can do that. I don't think it'll
look great, but it's doable & we'll make it look as good as b/w can look.
Would this mean no pictures, no background color, nothing? Or would we
have to make the pictures b/w & turn the background to a grayscale?

Also, as has been said before, when localizing, the copy will have to be
edited as most languages take up more space than English does. I'm
attaching a document with the text as it currently is so you can see what
we're dealing with. Until I know exactly how you want to proceed it's hard
for me to tell you how many words to cut for localization. But, what I can
tell you for certain is that one of the two intro panels will have to go
to fit on an A4 sheet.

If you'd like to discuss this on the phone, let me know & I'll set up a
call.

Let me ask the marketing team for opinions. What panel could we remove? Or is
it realistic to expect to be able to print on Letter format in Europe and
everywhere else? Because if that's not a huge deal, we don't have to cut
anything...

When it comes to the text, I'll try and shorten it a bit in the coming days.

Thanks!

Jos

Thanks.

- Karl



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