Thanks for the hint with the presentation.

> Gesendet: Freitag, 12. Juli 2024 um 17:30 Uhr
> Von: "Lukáš Krejza" <gryffus@hkfree.org>
> An: "Sarah Julia Kriesch" <ada.lovelace@gmx.de>, project@lists.opensuse.org
> Cc: "Lubos Kocman" <lubos.kocman@suse.com>, "Richard Brown" <rbrown@suse.de>, project@lists.opensuse.org, "Robert Sirchia" <robert.sirchia@suse.com>, "Neal Gompa" <ngompa13@gmail.com>
> Betreff: Re: Rebranding of the Project
>
> Dne pátek 12. července 2024 14:21:03, SELČ, Neal Gompa napsal(a):
> > On Fri, Jul 12, 2024 at 8:01 AM Sarah Julia Kriesch <ada.lovelace@gmx.de>
> wrote:
> > > I would be interested for the reason (how) the SUSE Management people have
> > > received the idea with the openSUSE rebranding as an improvement. It
> > > seems, that some self-reflection and analysis of the behaviour (incl. the
> > > relationship) have been missing.
> > The presentation that triggered this discussion was given by Robert
> > Sirchia (who is involved in SUSE marketing) at the conference was on
> > behalf of Andy Fitzsimon (who is in charge of SUSE's brand stuff).
>
> It's nice, that both are so active in the community marketing and are open for
> discussion here.
>
> > This has also been a long-running discussion in the background between
> > SUSE and the openSUSE Board. There has been *plenty* of analysis of
> > the relationship.

+1
I can not see any analysis of the statements, why that has happened.
If there would have been an analysis on SUSE side (how they have affected this behaviour), such a list would have been created:
https://lists.opensuse.org/archives/list/project@lists.opensuse.org/message/MWR4NYBHLAVM5W6SBDI2FPREDT4M2XGT/

I am also interested for an answer for these questions (as a minimum):
>
> - What were the pros and cons for the rebrand?
> - What were the alternatives?
> - Was the voting private?
> - I guess we can't see any results of the analysis?
> - Is it a decision and request or just a proposal as marketed?
>
Why? That is a professional Change Management. Risk management has been missing also until now.
But if we want to have changes, we can start as role models with our own analysis.
I would be open to volunteer as an (Open Source) Business Consultant. I learned that during my job as a Senior IT Consultant as part of a global Business Consulting company.
The theory about risk management was part of the lecture Information Security during my Master's studies. Change Management is already part of my daily job.

> > That does not change the problems related to brand
> > confusion, defense difficulty, and external perception issues that the
> > current brand situation has.
>
I have got the same opinion. A rebranding does not help here.
There was the hint, that the rebranding was only a "suggestion" by SUSE....

If there would be a voting, my vote is against it. We can solve the problems on alternative ways.

> There is no brand confusion. SUSE and openSUSE is one brand (or two symbiotic
> brands). As long as SUSE uses openSUSE code and community work, it's just that
> and no "brand" PR talk is gonna solve that.
>
+1
> Regards,
>
> Gfs
Best regards,
Sarah