rebranding is a risky, time-consuming and expensive exercise. And whether you go for an amateurish competition or spend thousands on a top flight designer, you can still end up with a lemon. There's absolutely no good reason to do it. None at all. for example: http://www.logomojo.com/logo-design/top-logo-disasters http://www.pivotmarketing.com/blog/2011/september/6-lessons-from-rebrand-dis... Having said that, the logo is not the brand, it's just part of it; but it's a very important part. hmm. this says it well: http://www.drewsmarketingminute.com/2011/03/your-logo-is-a-business-tool.htm... Be more thoughtful about how and where the various existing logos are used (does a massive Geeko really need to be front-and-center on everything? perhaps not.) and ways of implementing corporate colors without drowning in green. But rebrand? Really think twice. -- IRC: helen_au helen.south@opensuse.org helensouth.com -- To unsubscribe, e-mail: opensuse-project+unsubscribe@opensuse.org To contact the owner, email: opensuse-project+owner@opensuse.org