February 2011 - openSUSE Marketing - openSUSE Mailing Lists

[opensuse-marketing] What is our identity?
by Helen South 12 Feb '11

12 Feb '11

>> If we want to stick with green then chameleon is not for us. >> > we can use mostly gren and go around from there, like patchwork > this one is nice: > http://photos-des-iles.net/la-reunion/images/cameleon-vert.jpg > > this one is specially cute :-) > > http://www.etsy.com/listing/28866167/crazy-chameleon > > next johnny Depp film: > http://filmpopper.com/wp-content/uploads/2011/02/rango-movie-poster.jpg > > and by the way, the video abiout chameleon and glasses is an add... > > jdd > What fun ideas!!! I think with the 'official' part of the logo the colors do need to stick to official branding, but for poster art, we can do what we want - so a newly-drawn Geeko character, different to the logo, can certainly be used to create some ideas around openSUSE, but the official logo in the corner then gives the crisp branding reminder. I think it's possible to make a unified branding message with varied images, when they have a common theme and sometimes the official logo or text is connected sometimes. I always prefer to avoid comparison with other distros - they are our comrades not our competitors. Always just focus on the things that openSUSE can do. We could have a lot of fun with different environments, music and patterns. (We could play off against the Rango character - Carlos's Geeko character is very cool, suave and sophisticated!) cheers Helen (apologies for double send, JDD, I'd hit the wrong 'reply') -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] Issue #162 is ready for translation
by Sascha Manns 12 Feb '11

12 Feb '11

Hi @all! Issue #162 of the openSUSE Weekly News is ready for translation [0]. You can see/update the status of your language at the "whats ready page" [1]. We collected some FAQ here [2]. [0]: http://news.opensuse.org/?p=6617 [1]: http://en.opensuse.org/openSUSE:Weekly_news_translations [2]: http://en.opensuse.org/Portal:Weekly_news/FAQ Have Phun! -- Sincerely yours Sascha Manns open-slx.com openSUSE Community & Support Agent openSUSE Marketing Team Blog: http://saigkill.wordpress.com -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] Re: [opensuse-buildservice] Proposed OBS rename / + BRETZN name
by Helen 12 Feb '11

12 Feb '11

I personally have mixed feelings about this - the fact that OBS has openSUSE in its name helps to get the openSUSE name 'out there' as its use becomes more popular, but I agree that there is a strong implication for users that it is only for openSUSE. The other reasons raised by Gumb are also valid ones. So a change to just 'open' could be positive in many ways. I'm still relatively new to the project myself, so I don't know the whole story - I imagine this was probably discussed at length when the Build Service first became an entity. On a related note, I was under the impression that Bretzn was being renamed to 'AppInstaller' though perhaps I've got the "wrong end of the stick" as the saying goes. Because we are going to be doing a lot of work in the coming months to promote both the OBS and Bretzn, it might be a good idea to clarify naming right away, and also perhaps talk about branding and logos for both of these projects. Is there anything in progress towards developing artwork? Again, apologies if this is old territory being covered again! cheers, Helen On Mon, Jan 31, 2011 at 10:44 AM, gumb <gumb(a)linuxmail.org> wrote: > Hi. I am forwarding a proposal for the renaming of the openSUSE Build > Service, in order to try and increase its adoption and recognition. Indeed, > it seems like certain moves may already have been made in this direction but > I'm not too clear on that (see below). This is a follow-up to a suggestion > by Jos Poortvliet which he originally made mention of in a recent blog post, > here: > http://nowwhatthe.blogspot.com/2011/01/lca-on-friday.html > > Whilst I am merely an end-user, he has suggested in the spirit of openness > that I contact the project via this list to further the discussion. > Essentially, such a renaming could be as 'simple' as calling it the 'Open > Build Service', and I note that the Meego project, for example, already > seems to use this on some of its webpages, but the main OBS introduction > page does not, hence my uncertainty. The reasoning behind this subtle change > is that the project has perhaps not gained the traction that it should have > done in the wider open source and distro community in consideration of what > an advanced and useful tool it is. I see there being two key contributory > factors behind this: > > 1) The very name openSUSE Build Service immediately implies something > related and perhaps specific to the openSUSE distribution. Many developers / > packagers are simply unaware of its scope. > > 2) There are those for whom anything associated with the name openSUSE makes > them run a mile. Rightfully or wrongfully, all the previous Novell / MS > associations forever tarnish the image of openSUSE for some. The OBS is > unfairly tarred with the same brush, and no matter how good a service it > becomes, this perception is unlikely to change for a long time to come. > > Of course, general marketing and other factors may also play a part, but I > don't think the above two reasons should be easily discounted. Several times > I have read conversations involving developers / packagers who are > struggling to make packages available for a variety of distros, and when OBS > is raised as a potential solution the thread often falls flat or it is > dismissed, sometimes for some technical reason or sometimes for no good > reason. > > To appease the latter category of OBS avoiders, the openSUSE branding could > perhaps take a back seat and not be so obviously featured. Let the service > speak for itself. The website would need some rewording and perhaps more > generic theming or image elements to reduce all the immediate references to > openSUSE. I'm basing this broadly on the concept that subtle or subconscious > persuasion can often triumph over blatant advertising, but I'm no marketing > expert! > > Having openSUSE in the title should bring some prestige and publicity to the > openSUSE project, but it probably has just as much adverse effect. Far > better to attract more people to the service in the first instance, and upon > discovering its qualities a certain kudos might then be attributed before > the user needs to discover who's behind it. > > The rewards and prestige would eventually come from the project generating > many times as much usage and therefore media recognition, instead of > shouting about itself and falling upon deaf ears, and ultimately occupying a > niche. > > Not meaning to take anything away from the efforts so far. Having Meego and > others on board is a great achievement, but I think the points in Jos's post > are an indicator of the widespread ignorance that may be holding it back > from reaching out further. > -- > To unsubscribe, e-mail: opensuse-buildservice+unsubscribe(a)opensuse.org > For additional commands, e-mail: opensuse-buildservice+help(a)opensuse.org > > -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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Fwd: [opensuse-marketing] openSUSE vs. Fedora
by Tony Su 12 Feb '11

12 Feb '11

Whoever the ListAdmin is, it should be an easy fix to fix this mis-configuration where the default recipient for a "Reply" is the original sender and not the List daemon. So, resending this message to the List... Tony ---------- Forwarded message ---------- From: Tony Su <tonysu(a)su-networking.com> Date: Wed, Feb 2, 2011 at 7:26 PM Subject: Re: [opensuse-marketing] openSUSE vs. Fedora To: jdd <jdd(a)dodin.org> Actually, I've been dealing with a lot of this in the Forums Tech help in the past year or so. Today's "kernel" is actually a more basic, generic image plus various modules which can be optionally loaded at various times... And I'm seeing numerous differences between different distros on hardware support at least partly in what modules and higher level applications used to interact with the hardware. A case in point, one reason why I'm using OpenSUSE is the ALSA (Advanced Linux Sound Architecture) on my primary laptop. Debian/Ubuntu doesn't use ALSA, and their sound architecture doesn't work on my machine. Also, although i wouldn't by any stretch of imagination consider myself an expert, but I also know that OpenSUSE is built slightly differently implementing things like "update-alternatives" to point to one of multiple similar libraries. And, don't forget GRUB for the moment although it's probably a topic to be avoided until v11.4, OpenSUSE 11.3 and earlier is using "legacy GRUB" which has recently evolved into something fairly unique to OpenSUSE. So, I would probably word it this way... Because OpenSUSE is quick to adopt and integrate updates and improvements by its component partners, the User will benefit by experiencing fewer hardware compatibility issues with best performance possible. Tony On Tue, Feb 1, 2011 at 11:36 PM, jdd <jdd(a)dodin.org> wrote: > Le 02/02/2011 00:46, Jos Poortvliet a écrit : > > >> I wanted to point out things which are unique to openSUSE. Frankly, I don't >> believe there are huge differences in ease of use, administration capabilities >> and hardware support between the major distro's... > > hardware support is mostly kernel, so yes this part is probably > shared. But hardware setup is not. and there we are not always first > (mandriva find always my printer, openSUSE never, and it's simply a > network HP laser, pretty common) > > for example the openSUSE partitionner is unparallel with parted! > > jdd > > -- > http://www.dodin.net > http://pizzanetti.fr > -- > To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org > For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org > > -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] Origami?
by James Mason 11 Feb '11

11 Feb '11

Just out of curiosity, has anyone made the origami geeko ( http://en.opensuse.org/openSUSE:Marketing_materials#Booth_Things http://tora-no-andoresu.deviantart.com/#/d2qzgto ) with a smaller foil before ( http://amzn.com/B003MAOCEA ) ? I think origami is a fun way for kids to understand open source; they can see the how of the toy, not just the what, and even make/remake/alter it themselves. - James Mason 'bear454' -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] event report from LCA
by Jos Poortvliet 10 Feb '11

10 Feb '11

Hi all, I went to LCA ;-) Did blog about it - pictures can be found on my picasaweb: http://picasaweb.google.com/jospoortvliet/LCA2011Brisbane Event Report LCA 2011 * LCA 2011 happened from mon 24 to sat 29 of Januari 2011. * openSUSE Ambassadors: Jos Poortvliet, Tim Serong * Event Details o It is a well organized and quite professional conference. Biggest sponsors HP, IBM, Intel and Google. Budget about $700.000, entry fee from $60 to $600 (depending if you're student, hobbyist or professional and if you get early bird registration (50% off). There are about 1000 people there, mostly semi-regulars, few students. Most of them quite technical and experienced. o Arrived Tuesday night, Wednesday first day of the conference. o Was 'fairy penguin' sponsor (A$ 1500). This was noticed by a few people. o At professional networking meeting got to talk to a few people, got one in contact with Bretzn team to talk about payment systems for openSUSE's appstore and someone else on OBS. o Attended talks, among others by Red Hat/Fedora ppl Learned about Koji and how it is about 5 lightyears behind on OBS :D o Blogged daily about LCA & other stuff (blog aggregated on an LCA planet) and tweeted several times. Also linked with Facebook. o Got in contact with a few local (open)SUSE people, will work with them to set up more of a community in AU. o Realized many people want to spread openSUSE but don't know how. They used to have local Novell contacts but those disappeared (layoffs etc) and now they're stuck. I will try and get them motivated to become openSUSE ambassador. Need to expand our ambassador program, communicate it better and work with the local Novell/SUSE offices, integrate their work with local (open)SUSE people and the ambassador work! This is what Red Hat and Canonical do very well. o Spoke with keynote speaker Mark Pesce, will try to get him as keynote speaker for Desktop Summit (if not maybe suse conf!) o Had a meeting with Fedora Project Lead. We discussed cross-distro collaboration. There will be a discussion panel on that on FOSDEM lead by him and the Debian project lead, I will join them. o Gave a 90 second lightning talk (24 slides about SUSE Studio) during the closing ceremony which earned me a t-shirt (winner best lightningtalk). Resulted in ppl coming up to me all Saturday, both to compliment with talk and to say they would check out openSUSE and SUSE Studio again. o Held a booth on Saturday together with Tim, local Novell/SUSE employee. Answered many questions. o Created 1 A4 poster to get geeks' interest, gave away about 40 and used it in booth area o Gave away 150 DVD's, rest is with 2 local openSUSE ppl now. o This conference is certainly worth going to but needs more marketing materials and more people, a team! Common questions asked: openSUSE still alive? (answer: more than ever :D) Why would I use openSUSE and not XXXX? (because we're cool, see A4 poster) How is the takeover stuff doing for openSUSE? (see my interview with Jeff Hawn) I will put this in the wiki page of LCA 2011 too :D

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[opensuse-marketing] openSUSE vs. Fedora
by Kim Leyendecker 09 Feb '11

09 Feb '11

Hello friends! I want to do a presentation, that compares openSUSE with Fedora. I tried to install the DVD-version of Fedora 14 "Laughlin" on a virtual machine, and I think, it will be nice to compare the two biggest rpm-distros with each other. So, for everyone who wants to help: * I need some people who tests Fedora for a day and write a short text about it. * I need some people who tests openSUSE for a day and write a short text about it. * I need some people who tests Rawhide for a day and write about it. * I need some people who tests Factory for a day and write about it. So far, I´m looking forward to a hopefully nice presentation about it! kdl -- Kim Leyendecker (kimleyendecker(a)hotmail.de) openSUSE Ambassador powered by openSUSE 11.3 KDE Kernel-desktop 2.6.34-12 & using Tumbleweed This mail was composed under Linux Have you tried SUSE Studio? Need to create a Live CD, an app you want to package and distribute , or create your own linux distro. Give SUSE Studio a try. www.susestudio.com. -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] Will Stephenson in India
by Manu Gupta 09 Feb '11

09 Feb '11

Hi All, I was just wondering since Will Stephenson will be in India, maybe Sankar P can come to our college and give a talk or something for students here Is it possible? Regards Manu -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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[opensuse-marketing] the new debian is available
by jdd 09 Feb '11

09 Feb '11

http://debian.org/News/2011/20110205a jdd -- http://www.dodin.net http://pizzanetti.fr -- To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org For additional commands, e-mail: opensuse-marketing+help(a)opensuse.org

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Re: [opensuse-marketing] 11.4 disc timeline?
by Jos Poortvliet 07 Feb '11

07 Feb '11

On Monday 07 February 2011 05:34:32 James Mason wrote: > Thanks for starting that page. I'll add more info as soon as I can. One > quick question though: Novell has been a gold sponsor ( > http://www.linuxfestnorthwest.org/sponsorship ) of the event for years. > Should the event coordinators be seeking to continue that, or do you think > it would be more appropriate for openSUSE to sponsor? I'd much rather use my budget to pay for ambassador travel & hotel, marketing materials and if a booth costs money I love to pay for that to. And organizing openSUSE hackfests & sprints to get work done. A banner at a conference is not worth much to me, however. In other words, I won't sponsor unless someone has a very good reason to do so which doesn't involve just having our name on some website or a banner. And can justify it over using the money for openSUSE. > - James Mason, "bear454" > > On Feb 2, 2011 9:09 AM, "Jos Poortvliet" <jospoortvliet(a)gmail.com> wrote: > > On Wednesday 12 January 2011 12:02:32 Jos Poortvliet wrote: > >> On Tuesday 11 January 2011 21:09:07 Helen wrote: > >> > James, did you get a reply to this query? > >> > > >> > AFAIK 11.4 is on schedule for March release so you should be able to > >> > access media by mid April for sure. (though I haven't closely followed > >> > schedule so may be wrong). > >> > > >> > In the meantime you can access the current build here for DIY media: > >> > > >> > http://software.opensuse.org/developer/en > >> > >> James, > >> > >> If you could send us your address and how many DVD's you'd like to have, > > I > > >> will ask Jacqueline to ensure you will get the new 11.4 DVD's as soon as > >> they are available. > >> > >> I take it you would like to attend LinuxFest Northwest, I've seen a mail > >> from Jonathan Nadeau asking if openSUSE wants to be there - maybe you > >> can reply to him. Moreover, if you could create a page for linuxfest > > northwest > > >> on http://en.opensuse.org/openSUSE:Ambassadors_events#2011 that would be > >> awesome. You could copy one of the other pages (for example > >> http://en.opensuse.org/openSUSE:LinuxTag2011 ) as a template for the > >> linuxfest northwest page. Then ask if anyone else is willing/able to go > > on > > >> this and the opensuse-ambassadors mailinglist ;-) > > > > I have set up an linuxfest northwest page. Anyone who wants to go, please > > add > > > your details! > > > > http://en.opensuse.org/openSUSE:LinuxFestNorthwest2011 > > > > I guess James will be the first ;-) > > > >> Cheers, > >> Jos > >> > >> > cheers > >> > > >> > Helen > >> > > >> > On Tue, Jan 4, 2011 at 1:28 PM, James Mason <bear454(a)opensuse.org> > > wrote: > >> > > LinuxFest Northwest, Northwest USA's 'grass roots' Linux event, is > >> > > scheduled for April 30 & May 1st, 2011. Is it anticipated that 11.4 > >> > > media will be available by then? > >> > > > >> > > If not, will it be possible to get ISOs for the disc, to reproduce > >> > > locally? The combined Live Gnome / Live KDE / Installer disc is a > >> > > *huge* draw. > >> > > > >> > > - James Mason 'bear454' > >> > > -- > >> > > To unsubscribe, e-mail: opensuse-marketing+unsubscribe(a)opensuse.org > >> > > For additional commands, e-mail: > >> > > opensuse-marketing+help(a)opensuse.org

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